Packaging That Fits as Perfectly as Avo Activewear

Packaging That Fits as Perfectly as Avo Activewear

At Paper Bag Co, we’re passionate about helping brands tell their story through packaging.

Recently, we had the opportunity to collaborate with Avo Activewear, an award-winning activewear brand for petite women.

Founder Ally came to us looking for packaging that matched her brand’s mission. The brief was clear:

  • Sleek & stylish – to reflect Avo’s premium aesthetic
  • Sustainable – to align with eco-conscious values
  • Engaging & on-brand – to make every unboxing experience feel special

Our Solution

We worked closely with Ally to design bespoke packaging that:

  • Elevates the customer journey
  • Champions sustainability through eco-friendly materials
  • Communicates Avos modern, empowering brand identity

The result? Packaging that Avo customers would love to receive and would love to share.

“We upgraded our packaging… and we’re obsessed.”

 About Avo Activewear

Avo Activewear is on a mission to create high-quality activewear that fits petite proportions. No rolling up hems. No awkward waistbands. Just functional, flattering, stylish pieces.

And the world has noticed:

  • Featured in Women’s Health, Heat, and Woman & Home
  • Drapers Disruptor Finalist
  • Bristol Life Award for Best Small Business

Avo Activewear continues to innovate in a market that has long overlooked petite women.

 

The Impact

This collaboration not only gave Avo Activewear packaging that looks and feels as premium as the products inside but also reinforced their commitment to sustainability and thoughtful design.

We’re proud to play a part in Avo Activewear’s journey and we can’t wait to see where they go next.